Sustainability often feels like a high ideal, something to aspire to but hard to fully achieve. Many people want to make eco-friendly choices but struggle to keep up with products that are complicated, inconvenient, or don’t fit easily into daily life. The truth is, the best sustainable products are the ones you actually use . When sustainability fits seamlessly into your routine, it becomes a natural habit rather than a chore. This post explores the idea of frictionless sust
